Ecommerce Search Engine Optimization

Search Engine Optimization and Local Search Engine Optimization Services
Search Engine Optimization (SEO) is the method of improving the visibility of a website by making it more prominent in search results. Google evaluates hundreds of different factors to determine which websites are relevant to a particular search. The data is then compiled to create search results. The algorithm that takes into account relevancy, prominence, and link populatility determines which sites have the highest rankings. By optimizing a website’s digital footprint, it could influence its prominence, relevancy and link populatility, which can result in higher results in search results.

Search Engine Optimization aims to increase web traffic by using organic results from search. SEO’s aim is to be on the first page of Google’s search results. To do this, you need to know your audience. Since search engines are the most used method of finding content on the internet It is essential to have a sound SEO strategy in place to boost the number of visitors to your site. However there are many different search engines and not all are created equal. To improve your site’s ranking in organic results, you must first be aware of your audience.

Local SEO concentrates on the geographic components of search queries. It aims at increasing the visibility and organic traffic to local businesses. Local SEO increases local website visibility and increases foot traffic to brick and mortar businesses. Because there is less competition for keywords with online purchasing intent it is simpler to rank highly for local searches. Local SEO is also completely free. About 30% of Google searches lead to the first result and so being on the first page of results can have a major impact on your bottom line.